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Salesforce Marketing-Cloud-Personalization (Marketing Cloud Personalization Accredited Professional) Certification Exam is a highly sought-after certification for professionals who want to demonstrate their expertise in Salesforce Marketing Cloud. Marketing Cloud Personalization Accredited Professional Exam certification is designed to test skills and knowledge in areas such as personalization, segmentation, content creation, and email marketing.

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Salesforce Marketing Cloud Personalization Accredited Professional Exam Sample Questions (Q109-Q114):

NEW QUESTION # 109
What are three ways segments are used in marketing cloud personalization?

A. Targeting for campaigns
B. Creating related lists within Salesforce CRM
C. Analytics, trends and engagement
D. Recommending products
E. Set goal and filtersb)

Answer: A,C,D

Explanation:
* Recommending Products: Segments enable personalized recommendations based on user behavior and preferences.
* Targeting for Campaigns: Segments define audiences for specific campaigns, ensuring relevance and higher engagement.
* Analytics, Trends, and Engagement: Segments provide insights into user behavior, enabling trend analysis and engagement tracking.

NEW QUESTION # 110
Which campaign type needs to be configured to setup the interaction studio connector for sales and service clouds?

A. Mobile campaign
B. Email campaign
C. Server-side campaign
D. Web campaign

Answer: C

Explanation:
Server-side campaignsare configured when setting up the Interaction Studio connector for Sales and Service Clouds. This campaign type enables the integration of user interactions and data captured in these clouds for real-time personalization and engagement.
Reference: Salesforce Interaction Studio Documentation - Connector Setup for Sales andService Clouds.

NEW QUESTION # 111
Which role would the admin assign a user if they need to view everything in interaction studio and create, update, publish and delete campaigns and recipes?

A. Viewer
B. Campaign author
C. Campaign editor
D. Editor

Answer: D

Explanation:
TheEditorrole in Interaction Studio provides permissions to view, create, update, publish, and delete campaigns and recipes.
This role is ideal for users who require comprehensive access to manage campaigns and AI-powered personalization.
InSalesforce Marketing Cloud Personalization (Interaction Studio), theEditorrole provides the necessary permissions to:
* View all data and activities within Interaction Studio.
* Create, update, publish, and delete campaigns.
* Manage and edit recipes and other configuration elements.
This role is ideal for users who need comprehensive access for both viewing and managing campaigns and recipes.
Reference: Salesforce Interaction Studio Roles and Permissions Documentation.

NEW QUESTION # 112
What are three features of the WebSDK when deployed on a website?

A. Rendering campaign for personalisation
B. Identity and cookie management
C. Loading data from ETL feeds
D. Sitemapping for data collection
E. Configure filters and goals

Answer: A,B,D

Explanation:
* Rendering Campaign for Personalization:
* WebSDK enables the dynamic rendering of personalized campaigns directly on the website. It adapts content based on predefined rules and user behavior.

NEW QUESTION # 113
Which ETL feed is used to bring campaign tracking data from marketing cloud messaging & journeys or pardot?

A. Manual segment ETL
B. Product ETL
C. Transaction ETL
D. External email campaign events ETL

Answer: D

NEW QUESTION # 114
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